To be truly successful a profitable companies need to address and review the most appropriate route to market for their products and services.
Dependant on the intensity of the market and the numbers of intermediaries the market can support will help determine whether one can afford to have wholesalers, distributors and dealers.
In the modern e-world, if a Company can reach its clients and customers directly then the Company can retain more margin and profit...
BPA was founded by Nicholas Fincham, DipM; MCIM. BPA is a marketing, business development, communications consultancy with twenty years of Canadian, American and International expertise in Business Planning; Strategic Marketing; Marketing Management; Market Research; Intergrated marketing communications; Sponsorship Planning and Execution; Event Management and Trade Shows; Public Relations; Change Management and Branding